Real Trees. Real Memories.


SOURCE: Christmas Tree Promotion Board or prnewswire.com

Keep It Real This Christmas for Your Chance to Win!




HOWELL, Mich., Nov. 19, 2018 /PRNewswire/ — Nothing says “the holidays” like picking out a real Christmas tree with your loved ones. As family members, we all want to make great memories. And as consumers, we all want to make great decisions. During the holidays there’s one way we can do both and that’s to choose a real Christmas tree. Real Christmas trees are better for family memories and better for the environment.

REAL CHRISTMAS TREES AND FAMILY MEMORIES
For so many, the holidays are all about tradition – making time-honored family recipes, listening to classic holiday music, and decorating that perfect real tree. From the unmistakable fresh Christmas tree scent to the fun of the search, the experience of choosing a real tree is a tradition to look forward to every holiday season and remember for years to come.

REAL CHRISTMAS TREES AND THE ENVIRONMENT
Research shows that real Christmas trees are much friendlier to the environment compared to artificial trees. Artificial trees have three times the impact on climate change and resource depletion.1 Real Christmas trees are biodegradable and can be recycled or reused for mulch. Plus, Christmas tree farmers make sure planting and harvesting are balanced to protect the environment. In fact, for every real Christmas tree they harvest, they plant at least one new tree.

REAL TREES, REAL MEMORIES SWEEPSTAKES
To celebrate the experience of choosing the perfect real tree this year, the Christmas Tree Promotion Board is hosting the first Real Trees, Real Memories Sweepstakes. To enter, share a photo of your real Christmas tree moment on social media for the chance to win one of 10 $250 cash gift cards. For official sweepstakes rules and more details on how to enter, visit www.itschristmaskeepitreal.com/sweeps.

IT’S CHRISTMAS. KEEP IT REAL.
Make finding a real Christmas tree part of your family’s holiday tradition this year. From neighborhood stores and local farms, to seasonal lots and even online, the perfect real Christmas tree is available no matter where you like to shop. For more information, visit www.itschristmaskeepitreal.com or www.facebook.com/ItsChristmasKeepItReal.

About the Christmas Tree Promotion Board
Established in 2015, the Christmas Tree Promotion Board is a national research and promotion program whose mission is to share the benefits of fresh Christmas trees with consumers through promotion and public relations, while engaging in research to better serve our customers and growers.

1 Comparative Life Cycle Assessment of an Artificial Christmas Tree and a Natural Christmas Tree; Ellipsos, Montreal, Quebec, 2009; pages 6 & 8.
SOURCE Christmas Tree Promotion Board

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